This day aims to raise the awareness about the scheme and promote the use of generic medicines.
The PM Bhartiya Janaushadhi Pariyojana (PMBJP) was launched in 2008 by the Department of Pharmaceuticals under the Ministry of Chemicals & Fertilizers.
It addresses the issue of the expensive branded medicines by offering affordable, generic alternatives.
The Prices of the Jan Aushadhi medicines are 50%-80% less than that of branded medicine’s prices available in the open market.