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AR Rahman -Brand ambassador of Sikkim
January 10 , 2018
2364 days
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- Sikkim government has announced the legendary music composer A R Rahman as its tourism’s brand ambassador of state.
- Sikkim is known as First Organic State of India.
- The announcement for the new brand ambassador was made at the inauguration ceremony of Red Panda Winter Festival at Paljor Stadium in Gangtok, the capital of Sikkim.
- His appointment as the brand ambassador would give a huge fillip to the tourism of the state – one of the prime contributors to the economy of the hill state.
- The winter carnival too is aimed at boosting tourism in the state.
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