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Gender bias and inclusion in advertising in India
April 30 , 2021
1231 days
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- It is a study released recently by UNICEF and the Geena Davis Institute on Gender in Media.
- The research measures over 1,000 television and YouTube advertisements aired across India in 2019.
- Female representation in Indian ads is still marginalised by colourism, hyper sexualisation, and without careers or aspirations outside of the home.
- Misrepresentation and harmful stereotypes of women in advertising have a significant impact on women and young girls.
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