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Madhu Kranti portal and Honey Corners
April 11 , 2021
1314 days
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- The Union Agricultural Minister Narendra Singh Tomar launched the Madhukranti portal and Honey Corners of NAFED to promote the Honey Mission in India.
- The Madhukranti portal is an initiative of National Bee Board.
- It is operated under the National Beekeeping and Honey Mission.
Madhukranti portal
- The portal has been developed to achieve the traceability source of honey and bee hive products on the digital platform.
- Also, the platform will help in checking the quality and source of adulteration of honey
- The portal will hold the database of all the stakeholders involved in honey production, marketing chains, hive production and sales.
Honey Corners
- The Honey Corners are special spaces for the sale of honey.
- It is operated by NAFED.
NAFED
- NAFED is National Agricultural Cooperative Marketing Federation.
- NAFED has developed 14-15 honey corners.
- More honey corners are to be developed in most of the upcoming major 200 NAFED stores.
- This will promote market support for honey.
Note
- Indian Bank is the technical and banking partner for the development of digital platform.
- The bank has signed a Memorandum of Understanding with the National Bee Board to implement the platform.
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