It aims to create awareness about the rights of the consumers that exist which can protect them from discrimination, unfair practices and exploitation.
On March 15, 1962, President John F. Kennedy spoke before the US Congress and addressed consumer rights.
This incident marked the first time that a world leader spoke of consumer rights.
In 1983, the first World Consumer Rights Day was observed.
Since then, the United Nations has recognised the special day.
The theme for 2024 is 'Fair and responsible AI for consumers'.